60% of consumers continue to buy a product if they are convinced that its packaging is functional.*

Appearance, feel and functionality. The reason a package ends up in a shopping cart more often than another is not just a question of taste, but a skillful interplay of diverse components. Here at Henkel, we know what gives packaging the right shelf appeal – whether it has a matte or high-gloss surface, is resealable, offers anti-fog properties, safeguards flavor or provides barrier protection. Our coating solutions enable you to create that decisive difference.

Improved Consumer Experience Through Packaging

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* Source: Packaging matters study by MeadWestvaco Corp. and Smurfit Kappa (2016)